We all know Flo. She's legendary. We leveraged her for a good portion of the B2B work we did for independent agents.

When Progressive let us know they were sponsoring Despicable Me 2, we suggested using the Minions to help promote SnapShot to agents. They agreed.

The promotion was so successful, their goal (sign up 10,000 agents in 12 months) was achieved in only 8 weeks.