KPMG, one of the world’s largest professional services and accounting firms, was facing slow growth. They also had an image of being “old and stodgy.” So we partnered with CNN to craft a robust content strategy focused on an episodic video series to change that view. “The Entrée” featured seasoned journalist Joie Chen sitting down with a diverse cast of KPMG partners and industry luminaries at iconic New York restaurants. Below is the premier episode.
Additional episodes can be viewed here.
We also created a B2B campaign entitled "Anticipate tomorrow. Deliver today."